Resume
I took on a multifaceted role at WeTravel, where, as the sole Product Manager in a team led by a Graphic Designer, I not only managed 16 developers but also personally conducted all User Research, UX Design, and Prototyping activities for our booking management SaaS software and payment network catering to the multi-day group travel industry. As part of steering the company toward its vision, I oversaw the release of essential features and improvements, such as the impactful WeTravel Card, resulting in $90k deposited to cards instead of withdrawn, and a core rework of the transaction reporting system.
During the challenging times of the COVID-19 pandemic, I spearheaded the delivery of emergency features that significantly mitigated financial risks and operational costs. This included introducing held funds, mitigating a $5.7m chargeback risk, implementing the top-up account feature that saved $1.5m in chargeback risk and substantial customer service costs, and automating chargeback-related emails, resulting in $5k in customer service cost savings to date. Additionally, I orchestrated the integration of a third-party Stripe account to manage risk while maintaining the ability to sell.
In a strategic move, I transitioned our distributed team of 16 developers, organized into three scrum teams, to iterative, agile software development. This transformation led to a remarkable 90% predictability in hitting sprint goals, a fivefold increase in the number of releases, and the introduction of crucial processes, including 1:1 meetings and the scrum framework, with the assistance of a Scrum Master later on.
At Ex Machina, I led the management of PlayTrivia, an interactive video platform designed for both mobile and web interfaces, featuring extensive interactions and ultra-low latency video capabilities on a large scale. To achieve a highly customizable enterprise-grade B2B2C solution, we utilized a combination of a web app and connected hybrid mobile apps.
In this role, I fostered close collaboration with Product Designers, spearheaded User Journey mapping activities, and introduced Zeplin to enhance the Design to Development handover process. My commitment to professional development was evident through formal training in and facilitation of multiple Design Sprints. W
I served as the Product Manager and UX/UI Designer for Mob Show, an Android native mobile application that seamlessly combines ultra-low latency live video and large-scale interactivity. Under my guidance, Mob Show achieved impressive metrics, boasting over 500k installs, a daily average user (DAU) count of 100k, and a notable 20% week-on-week organic growth. The application also reached a peak concurrency of 46k users and garnered a stellar 4.68 Play Store rating. I spearheaded all aspects of Research, UX, and UI Design for both the mobile application and its accompanying video production.
Before transitioning to Mob Show, I led the Product, Research, and Design efforts for a conversational machine learning solution. This innovative project, which we presented at Y Combinator, achieved an impressive 65% useful response rate. My diverse skill set encompasses Product Design, User Interface Design, Mobile Interaction Design, User Experience Design (UED), and Product Management, all contributing to the success and growth of the projects I've been involved in.